Visual Identity Audit

Feel like your branding isn’t quite there yet, but don’t know what’s wrong?

Maybe your logo doesn’t match your packaging.
Maybe your Instagram looks dreamy but your website feels cold.
Or maybe you’re getting feedback like “I didn’t realise that was your brand”, and you’re not sure why.

Our Visual Identity Audit is a full review of your branding; everything your customer sees, online and offline. We take a fresh look at the visuals you're using across your business and help you figure out where things feel off, where you’re missing opportunities, and how to build a brand that actually feels like you (and looks professional too).

Your visual identity is more than just a logo; it’s also your colour palette, packaging, website graphics, the way you edit photos, the fonts you use… all of it matters.

This audit gives you an outside perspective on how your branding is currently speaking to your audience, and how to tighten everything up.

You’ll get a full review of all your visual elements, plus an action plan to make your branding feel more polished, more professional, and more “you.”

What’s included

    • Is it professional, legible, and recognisable across platforms?

    • Does it scale well across digital + print?

    • Are your colours consistent and easy to apply?

    • Do they suit your industry and connect with your audience?

    • Are your fonts consistent across brand touchpoints?

    • Do they complement your logo and support your message?

    • Are your product/lifestyle images cohesive?

    • Are icons, illustrations and textures consistent with your vibe?

    • Does everything look like it belongs to the same brand?

    • Are fonts, tones and colours flowing across platforms?

    • Does your in-person branding (labels, swing tags, leaflets, etc.) match your digital identity?

    • Do your products have strong shelf appeal?

    • Would someone instantly know it’s you, no matter where they see you?

Who is this for?

This audit is for small business owners who:

  • Designed their brand quickly and are now growing faster than it can keep up

  • Want to create a more memorable, trustworthy and cohesive look

  • Sell physical products and want stronger packaging + shelf appeal

  • Run a service-based business and want to come across as more polished, trustworthy and recognisable

  • Have had their branding pieced together bit by bit and now it feels disconnected

  • Are getting serious about their business and want to look the part

If your brand visuals feel “not quite right” or chaotic, this is a great place to start.

How does it work?

  • You fill in the short intake form below, and book your Visual Identity Audit for £50

  • We review everything and put together your report

  • You’ll receive your PDF audit + action plan within 5 working days of payment

  • If you book a branding or design package with us afterwards, you’ll get £50 off your invoice

Book Your Audit |

Book Your Audit |

Not sure what’s going wrong with your socials? Let’s find out.

Fill in this quick form so we can understand your platforms and goals, then we’ll get started on your audit.
We'll send an invoice to the email you provide. Your full report will be delivered within 5 working days of payment.